Phyllis Mindell, an acclaimed expert on professional communications, shows women how to transform themselves by transforming their language; shed weak words, phrases, and gestures; empower themselves to win attention and respect; and get their ideas across with confidence and power. Perhaps the best teacher of how the power of language can transform is an unexpected one: Charlotte the spider of E.B. White's, Charlotte's Web. Mindell demonstrates how Charlotte communicated messages that gained national attention and saved a friend's life. As a model, she combines female strengths of wisdom and compassion with the determination and power to make a difference. How to Say It for Women is packed with practical tips, techniques, and examples that arm women to grapple with every communication issue, from choosing the right word or sentence to speaking, reading, writing, leading, dressing, and interviewing effectively. Readers will learn how to: shun words that weaken messages and make women invisible; sail through interviews; assess and develop leadership skills; say NO, kindly but firmly; respond appropriately to slurs, insults, and harassment; say the one winning word that gets people to follow directions. True stories about women in every field, along with quotes from Ruth Bader Ginsberg, Carla Hills, Amelia Earhart, Elizabeth Dole and others, enable women to tap the power of words to persuade, motivate, establish authority, and make a difference-- without sacrificing their integrity, their compassion, or their femininity.
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