The Cultural Fit Factor: Creating an Employment Brand That Attracts, Retains, and Repels the Right Employees

The Cultural Fit Factor informs HR professionals and other business leaders that when and if an organization has carefully evaluated its belief systems and ensured that employees believe in the same principles and values, it can focus its energy and activity in powerful ways to achieve organizational goals. This must be articulated in clear, consistent terms. The organization must live its values. The Cultural Fit Factor demonstrates how companies with high employee value propositions attract talented, capable employees that fit into their organizations and how they politely but firmly repel those that don't.

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