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The Simplicity Principle: Six Steps Towards Clarity in a Complex World

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The Simplicity Principle challenges the assumption that all things that are complex have to stay that way. It helps keep things as lean, simple and focused as possible. Smartphone users experience concentration interruptions every 12 minutes of the day, there are over 250 billion emails sent every 24 hours and by 2021 the internet will have created more than 3.3 zettabytes of data. 

Yet complexity doesn't have to dominate, complicate or clutter our lives. Based on a hexagonal model, this book shows you that it's easy to streamline and simplify both your professional and personal lives with lessons based on the natural world. For anyone who feels that life can be too much, The Simplicity Principle will help you break free of the endless choices and complexities that we face in the world today. It's time to gain control of your focus and productivity, and most importantly, KEEP IT SIMPLE. 

About the Author 

Julia Hobsbawm is an entrepreneur and writer who addresses the problems and solutions of humans in the machine age. Described by James Harding, Founder of Tortoise Media, former Editor of the Times and of BBC News as 'one of the most important public intellectuals in the UK'. She is Honorary Visiting Professor of Workplace Social Health at London's CASS Business School. Her book: Social Health in an Age of Overload was shortlisted for Management Book of the Year and Business Book of the Year. 

She is the founder of the acclaimed connection company Editorial Intelligence and Editor-at-Large of Thrive Global. She was awarded an OBE in The Queen's Birthday Honours for services to business.

Additional Info


NameThe Simplicity Principle: Six Steps Towards Clarity in a Complex World
AuthorJulia Hobsbawm
Published Year2020
Page Count264
PublisherKogan Page