Zombie Loyalists: Using Great Service to Create Rabid Fans
Marketing and PR expert Peter Shankman has been working with the biggest companies in the world to create what he calls "Zombie Loyalists," fervent fans that help companies massively increase their customer base, brand awareness, and most importantly, revenue.
|Name||Zombie Loyalists: Using Great Service to Create Rabid Fans|
|Publisher||St. Martin's Press|